Real estate developments: Five answers to your questions

Our collaboration could begin as early as the project’s design phase. Some developers want to confirm that we provide services to the area from the moment they purchase the land. Others want to immediately start planning for Videotron’s all-inclusive infrastructure, such as when a new neighbourhood is being developed, for example.

Certain developers with existing buildings also contact us when they’re looking for ways to increase the value of their buildings or when they want to distinguish their properties from competitors by offering telecommunications services that are included in their leases.

You should understand that the marketplace evolves quickly. Decisions made today need to take into consideration that things will change in the future, like with the advent of working from home and issues with securing personal data. The inclusion of telecom services in real estate developments is more popular than ever, since it responds to an increasing demand from renters looking for a high-quality, all-inclusive package.

At Videotron Business, we’re proud to offer our customers an engineering consulting service. We never sell solutions without understanding the context in which they’ll be used. We have a number of solutions in our toolbox that are all excellent, but they need to fulfill the specific needs and objectives of a particular project or customer.

So we start with the basics, which means collecting data on the project. We need to identify the number and type of units and common areas being offered, the targeted clientele, the intended goals for the new building and the role telecommunications services play in the marketing mix.

The deep expertise in multiple-unit dwellings we’ve developed over the past 20 years allows us to act as consultants for property developers. We provide advice on the most suitable technological solutions to deliver future renters with the TV, Internet, and phone services they’re looking for. We also advise our customers on specific needs for their buildings: connections for elevators, charging stations for electric vehicles, and Internet access in common areas, to name a few.

Our dedicated department for multiple-unit dwellings is composed of many specialists who are available to step in at different phases of a project.

Based on your plans, our engineers and designers work on the technical evaluation of your project to determine the best way to deliver connectivity to the building, in collaboration with client-side project managers.

Next, our construction teams are added to the mix to track the project’s evolution, especially the most important stages, such as delivering cabling. We then ensure that services are connected to the building using the highest industry standards.

Lastly, our project managers coordinate and finalize delivery with the various internal and client teams. This step includes training the leasing team and organizing the connection of building services such as lines for elevators and the intercom, Internet services, Wi-Fi Pro, and TVs in common areas. And let’s not forget preparing for the arrival of the first renters and confirming their connection appointments!

Renters will benefit from the five-star services we provide. According to a Leger study in 2023, Videotron has earned a satisfaction rating of 96%, which puts us at the top of the business telecommunications providers.

Our dedicated department for multiple-unit dwellings works together with client leasing teams to ensure that every new renter is asked to open an account and add services. Being able to add extra services, and group everything together under one account with one invoice, is a big advantage.

It’s also a big advantage for the developer, since it doesn’t involve any financial risk. That leaves developers free to focus on what they do best: managing and developing properties. Services for renters and all the associated management—subscriptions, installation, customer service, and technical support—are handled directly between Videotron and residents.

There are many! First, keep in mind that adding services within a building is a way to increase revenue and the value of a developer’s assets.

Being partnered with Videotron Business, given our reputation in the industry, is another advantage. It’s a decision that adds a note of professionalism, which helps you attract potential renters. We’re proud of the fact that we’ve been named Quebecers’ most loved telecommunications provider for the 17th time since 2006, according to the same Leger survey mentioned earlier—it’s a coveted title we take to heart.

Finally, being a successful entrepreneur means surrounding yourself with the specialists that can help you make the best possible decisions. With all of the solutions we’ve developed specifically for multiple-unit dwellings, Videotron Business aims to be the one-stop shop for all your telecommunications needs.

In closing, what’s important to keep in mind is that our dedicated team for multiple-unit buildings can assist you in the long term, during the various stages of your project and the growth of your real estate portfolio. And the same is true for owners of portfolios of established properties who want to join the digital revolution and offer inclusive telecommunication services.